Nick Cannon Takes Up Winterfest Grand Marshal Torch

It's goin' down for real! South Florida rapper, Flo Rida passed the Seminole Hard Rock Boat Festival Grand Marshal baton on to Nick on Monday (October 19th), during a press conference at the Hard Rock Cafe Hollywood.In trying to strike a balance between wholesome entertainment and pop-culture relevance, Winterfest's choice to pick Nick for the 44th annual holiday parade was considered a no-brainer."It's important that you've got somebody that gets it," said Winterfest president and CEO Lisa Scott-Founds, calling Cannon a "multigenerational" entertainer with the personality to lead a televised event seen by a million people. "That waterway is gonna rock with him."Flo said he admired the TV personality's "drive, his work ethic," and that he inspires and teaches the rapper each and every day.The Parade takes place along the New River in Fort Lauderdale on Saturday, Dec.12, starting at 6:30 p.m. starting downtown.The theme is "Fairytales Afloat."A multi-faceted performer, Nick has worn many hats: rapper, actor, comedian, producer and host, including on the current NBC hit "America's Got Talent." The 35-year-old serves as the chairman of TeenNick, Nickelodeon's television network aimed at a young audience, and the New York Times has called him "one of the most recognizable personalities in teen media."But he finds ways to maintain his street cred: Last Wednesday, Cannon did a DJ set to celebrate his birthday at the splashy Liv nightclub on Miami Beach, showing off his gym work in a sleeveless T-shirt on Instagram. Of course, the next night he posted a picture of himself in a suit with his mom on the red carpet at a New York City gala for St. Mary's Children's Hospital, where he is on the board of directors.